Begun in 1998, playing "Jump Around" by the House of Pain between the third and fourth quarter became an instant tradition. The first recorded action took place during the Homecoming football game with Purdue on Oct. 10, 1998, when, with little scoring going on, a UW marketing guru thought "Jump Around" was just what the crowd needed. It didn't take much urging for the student section to begin their now-famous jumping sequence. The practice was suspended for a short time in 2003 when Camp Randall Stadium was undergoing construction and it was thought the vibration might damage the building. Subsequent tests by structural engineers confirmed that the stadium would suffer no structural issues by the vibrations created by the jumping. Two days later, then-Chancellor Wiley restored the tradition which celebrates its 10th anniversary during homecoming in 2008.