The scoreboard will be the focus of the Wisconsin football team during the Capital One Bowl on Wednesday. After the game, however, the Badgers' focus will be on a different tally.
Members of the team will be checking to see how their efforts to get in the end zone on game day helped raise funds for a rare disease through UW's chapter of Uplifting Athletes.
Fans can pledge a specific amount to donate for each touchdown the Badgers score in the Capital One Bowl, with each score multiplying the amount the UW chapter raises to battle the disease Langerhans Cell Histiocytosis X.
Thoese interested can pledge a contribution using PledgePlatform.
"Fans can start by being familiar with the fight against rare diseases and donating. Anything will help," said UW running back and Uplifting Athletes chapter president Jeff Lewis. "Pledges made by our fans and supporters will be compared to South Carolina at the end of the game.
"Our goal is to have more money raised than they do."
UW's Uplifting Athletes chapter supports fundraising efforts to battle the rare disease Langerhans Cell Histiocytosis X because of the team's friendship with Madison teen Darien Moran, who grew close to the Badgers while receiving treatment for the disease.
Those efforts led to the Badgers to undertake the touchdown pledge drive that will pit UW against South Carolina off the field, as well. The Gamecocks' chapter of Uplifting Athletes raises funds and awareness for Pelizaeus-Merzbacher, an inherited rare disease that affects the central nervous system.
"We started a Chapter at Wisconsin to be part of the good Uplifting Athletes was doing," UW linebacker Chris Borland said. "The desire was strengthened when we met Darien."