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Athletic Development
Endowment Opportunities

2010-11 Endowed Scholarships & Recipients (PDF)
2010 Endowment Donor Appreciation Luncheon Video
2009 Endowment Donor Appreciation Luncheon Video
2008 Endowment Donor Appreciation Luncheon Video


The University of Wisconsin Division of Intercollegiate Athletics is committed to offering each of its sports programs the maximum number of athletic scholarships permitted by the NCAA. Scholarships provide the opportunity for our student-athletes to meet the academic and athletic demands placed upon them. Additionally, scholarships are essential for recruiting the nation's best student-athletes to UW.

Each year, however, mounting tuition and housing costs place greater pressures on the Division of Intercollegiate Athletics. At present, UW Athletics annually funds $9 million for student-athlete scholarships - an increase of 50 percent over the past five years.

Since UW Athletics is a self-sustaining entity, virtually all athletic scholarships are funded through generous gifts from passionate and loyal alumni and friends. However, annual fund gifts - the primary funding source for scholarships - can fluctuate from year to year. Accordingly, establishing endowed scholarships - the other funding source for athletic scholarships - is one of the department's highest priorities.

Current endowed funds annually provide the UW Athletic Department with a steady revenue source of over $1 million in spendable income toward the $9 million scholarship bill. Then annual gifts are combined with the spendable income from endowed funds to meet the scholarship needs of the Department.

While all gifts are welcome and appreciated, the Forever Badgers endowment program allows donors to have a lasting impact on UW Athletics. These gifts directly benefit Badger student-athletes, and create a legacy that will support Wisconsin Athletics now and in perpetuity.

The Cost of Excellence*
Room and Board$9,068
Full Scholarship (Tuition, Room & Board, Books)$17,782

*Based on 2009-10 University of Wisconsin student costs


Endowed scholarships may be established with a minimum gift or pledge of at least $50,000 through a single gift or through installments pledged over a period of time mutually agreed upon by the donor and UW representatives (usually five years). Donors also have the opportunity to continue to fund their endowed scholarship after the original commitment is fulfilled as the income available for scholarships will increase with the value of the endowment.

Endowment Level Approximate Income Available Type of Scholarship Funded
$375,000 $17,800 Full Scholarship (Tuition, Room & Board, Books)
$50,000-$374,999 $2,400-$17,800 Partial Scholarship

Endowment gifts can be made through a variety of methods including cash (check or credit card), appreciated securities (stocks, bonds, mutual funds, etc.), and corporate matching gifts. Additionally, contributions made to establish an endowed fund are considered charitable gifts to the UW Foundation on behalf of the UW Athletic Department and accordingly, are 100 percent tax deductible.


$375,000 Gift from donor
x 8% Estimated rate of return
$30,000 Investment return
$17,800 or 4.75% Available for scholarship support
$12,200 or 3.25% To manage and grow fund principal

The above example is for illustration purposes only. Endowments are long-term accounts with a minimum balance requirement. The UW Foundation's endowment accounts are all pooled and invested as one portfolio. Currently, a portion of this annual income -- which averages 4.75 percent of the endowment pool's market value over the last 12 quarters -- is distributed in accordance with guidelines set by the donor. Net returns in excess of the spending rate increase the market value of the endowment pool. The pool is invested over an infinite time horizon with the goal of maintaining the value in real terms, thus providing a steady flow of income.


The UW Athletic Department will annually name a student-athlete recipient for the endowed scholarship in accordance with the criteria (sport, position or area of academic study) established by the donor. An endowment fund which provides spendable income for a full scholarship will receive one student-athlete recipient, while all other endowment funds may share a student-athlete recipient, as needed.

In addition, the UW Athletic Department is pleased to provide the following unique recognition opportunities to donors establishing endowed scholarship funds:

  • Opportunity to name the fund in honor or memory of an individual or family
  • Invitation to annual endowment event recognizing donors and student-athlete recipients
  • Recognition in UW Athletic Department publications and online at uwbadgers.com
  • Access to tickets, parking and special event invitations based upon annual gift toward endowment pledge
  • Credit within the Wisconsin Athletics Priority Point System


The University of Wisconsin has sponsored intercollegiate athletics for more than a century. During that time, thousands of young men and women have had the opportunity to compete at the highest level of intercollegiate athletics while also receiving a world-class education. Participation in intercollegiate athletics has helped mold the character of these young men and women, instilling in them the values essential to success in all walks of life: discipline, work ethic, self-confidence, teamwork and sportsmanship. Our coaches and administrators are committed to advancing this effort, but providing a world-class education and athletic experience requires broad-based collaboration.

Individuals who choose to make endowment gifts are helping sustain the continuing excellence of UW Athletics. An endowment gift represents a significant investment in the future, an investment that will enable many generations of student-athletes to achieve success both on the fields of play, in the classroom and in life after intercollegiate athletics.

Badger student-athletes, coaches and administrators appreciate your interest and support.


University of Wisconsin
Division of Intercollegiate Athletics
Athletic Development Office
Kellner Hall
1440 Monroe Street
Madison, WI 53711
(608) 262-1000

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